Promotions & Production Templates
At Big Fish, I contributed to over 50 campaigns, including 20 slot-game launches and collaborations with Bandai Namco, Paramount Pictures, Pixar, and the National Breast Cancer Foundation.
As Senior Graphic Designer, I worked with the Marketing Director to develop visual campaign concepts, design layouts, branding, and typography treatments, and applied digital paint-overs to unify visual elements. I also coordinated with the art, marketing, and customer support teams to ensure timely and successful campaign releases. Below is a selection of materials I created for Big Fish Casino and Jackpot Magic Slots.
Campaign Highlights from Various BFC & JMS Releases
4th of July Live Ops Event & Holiday Sale
Panda Tea Party Slot Release Campaign
Valentine's Day Engagement Promotion
Pac-Man Slot Release Campaign
Football Themed Sale
Divine 5 Slot Release Campaign
Wild Bunny Meadows Slot Release Campaign
Sale Banner Production Template & Assets
Social Template & Assets
Email Template & Assets
Panoramic App Store Campaign
During my time with Game Ops, I supported the App Store Optimization team in several campaigns. Pictured is the first app store campaign I created for BFC, a 5-panel panoramic display highlighting its art style, jackpots, social features, and casino games. I featured the popular tutorial machine and host to connect with first-time users, followed by newer slots and social features to boost engagement. This 3-month campaign contributed to double-digit growth in paid and organic installs across Apple and Android markets.
App Store Launch | 2017 BFC Rebrand
App Store Feature Cards
App Store Feature Cards for Various BFC Content Releases | I am responsible for designing the scene layout and composition, typography, minor character and content paint-overs, and lighting adjustments. The object illustrations and character designs were created by the illustration team.
The Work displayed here is the intellectual property of Aristocrat Technologies.
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